The Art of the Ad: That Microsheen Shine!

Back in the 1950s, shoe polish brand Griffin Microsheen went all in on the old adage that sex sells. In this series of ads featuring beautiful women marveling at that snazzy Microsheen shine, you’d be hard-pressed to notice anything related to the product, thanks to the leggy, busty, and scantily clad babes. Each ad seems to not-so-subtly hint at a sexual payoff for fellas who shine their shoes with Microsheen. Blatantly suggestive ads like this were de rigeur back then, but few did it as gratuitously as Griffin Microsheen.

Microsheen is so arousing it’ll blow your skirt up.
Oh, she’s definitely about to get a treat.
“Right down the alley” indeed.
That’s an extremely well-tailored raincoat.
Shot through the heart—with Microsheen!
I doubt a stone cold fox like this needs much help trapping any man.
Santa’s about to get a lot more than just milk and cookies.
Translating that ad copy, we can surmise this shapely minx will be your fully compliant sex slave if you just use Microsheen.

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